Saint Paul College
Continuing education provides open enrollment courses, online or classroom-based, in areas of personal enrichment, professional development, workforce, marketing and sales courses and also many self-study courses.
Digital Marketing
#: 22-1215   ID: CTAC-2510   Section: ONLINE  
Description:
The Digital Marketing program is designed to help students with an interest in marketing create a portfolio and begin an entry level position in the digital marketing field. The curriculum is a project-based course that blends marketing theory, critical thinking skills, and practical experience to prepare students for an entry-level position in a growth industry. Students will become proficient in advertising platforms such as Facebook, Google, Instagram, Twitter, and LinkedIn. 

Our program provides a fast-paced, detailed curriculum with a full-breadth of digital marketing knowledge in order to be a competitive applicant in an ever-growing job market. Digital Marketing jobs are growing 112% faster than the U.S. national average job growth*. Upon completion of the program students will be equipped with the tools to be successful at jobs such as marketing coordinator, social media advertising coordinator, branding coordinator, junior UX designer, and more. 

In this 16-week program, students are taught foundational basics such as:
  • Branding
  • Market Research 
  • Digital Advertising
  • Competitor Analysis
  • Organic and Paid Media 
  • Google Analytics
  • SEO
  • Advertising Strategy 
  • Customer Personas
  • Website Analytics, and more

*Bureau of Labor Statistics  
 
Bring to Class:
This is a FULLY ONLINE course.  Log-in details will be sent directly to you. 
Day(s):
Th 
Time:
7:00 PM
Sessions:
18
Cost:
$3,600.00
Instructor:
Registration Cutoff Date:
Dates & Times:
12/15/2022   7:00PM - 8:30PM
12/22/2022   7:00PM - 8:30PM
12/29/2022   7:00PM - 8:30PM
1/5/2023   7:00PM - 8:30PM
1/12/2023   7:00PM - 8:30PM
1/19/2023   7:00PM - 8:30PM
1/26/2023   7:00PM - 8:30PM
2/2/2023   7:00PM - 8:30PM
2/9/2023   7:00PM - 8:30PM
2/16/2023   7:00PM - 8:30PM
2/23/2023   7:00PM - 8:30PM
3/2/2023   7:00PM - 8:30PM
3/9/2023   7:00PM - 8:30PM
3/16/2023   7:00PM - 8:30PM
3/23/2023   7:00PM - 8:30PM
3/30/2023   7:00PM - 8:30PM
4/6/2023   7:00PM - 8:30PM
4/13/2023   7:00PM - 8:30PM
View All Dates